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   Tech Image in the News

Tech Image® Wins Bronze Sabre Award

Chicago’s leading independent technology PR firm beats out tough national competition to earn top honors for byline article written for Relational LLC.

Buffalo Grove, Ill. (July 18, 2005) – Tech Image Ltd., Chicago’s leading independent technology PR agency, continued to earn industry recognition by capturing a prestigious national award recently in New York. The agency, which specializes in helping business-to-business technology firms accelerate sales through targeted PR efforts, earned a 2004 Bronze Sabre award for a byline article entitled, “The Employee Effect.” Tech Image CEO Mike Nikolich was on hand at the annual awards banquet to receive the honor.

The article was written on behalf of Relational LLC as part of a campaign to establish the client as an expert in the area of business continuity. Taking input from and working closely with John Medaska, VP of Business Development at Relational, Tech Image developed the article, then placed it with Continuity Insights, a horizontal B2B publication that focuses on this specific niche. This same article also recently was named a Silver Trumpet winner by the Publicity Club of Chicago.

The Sabre Awards were developed by The Holmes Report, a paid subscription newsletter whose mission is to provide competitive insight and intelligence to public relations professionals. “The Employee Effect” was selected over entries from dozens of other agencies and corporations, including a field of five finalists. Another Tech Image campaign, “Build It and They Will Come” was a finalist for a Sabre award as well.

"It was quite an honor to receive a top award in the midst of such great company,” Nikolich said. “Looking around the room, and seeing who we were up against, gave me a great feeling. Tech Image has come a long way in just 12 years. We now have the senior level talent not only to win awards, but to create a real impact on our clients’ sales. And in the end, that’s what it’s all about.”

About Tech Image Ltd.
Based in the Chicago area, Tech Image Ltd. has a proven, 12-year reputation for positioning growing technology companies as market leaders. A partner in the WORLDCOM Public Relations Group, Tech Image provides media and analyst relations, messaging services, media coaching and sales acceleration programs for business-to-business organizations. Representative clients include Apropos Technology, FrontRange Solutions (Goldmine and Heat), GlobalSpec, Language Analysis Systems, the Society for Information Management (SIM) and VeriCenter. Learn more at www.techimage.com or call 1-888-4-TECH-PR.

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